Most active times of day for tweets, set to Eastern Time, were noon to 1 p.m., likely when users were engaging on their lunch breaks (Trackmaven).
When it came to retweets, the days and times differed from the data points just mentioned. This suggests that users are most active when off work.
The day that showed the highest retweets on average was Sunday.
The day that showed the highest retweets on average was Sunday.
Hashtags have been a way to expand exposure of a tweet. Knowing just how many to add before it becomes too much is a question brands sometimes struggle with. TrackMaven research showed that more hashtags do increase the likelihood of a retweet.
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